Philips boosts sales organization

Philips Medical Systems has added a number of enhancements to its U.S. field sales operation. Through its Philips Medical Capital joint venture with Dutch financing firm De Lage Landen, Philips has incorporated a national organization of finance sales specialists that will aid customers in structuring financing approaches, according to the Andover, MA-based vendor.

In other news, the organization's strategic business group has doubled in size. This group provides customers with consulting, training, new construction management, and coordination of collaborative research programs, Philips said. It can also provide access to buying programs in other, nonmedical divisions of Philips.

Philips also said it will add incremental account managers to address the needs of smaller hospitals and outpatient clinics. This will be achieved as the result of an agreement with Ledford Medical of Greensboro, NC, which will provide representation throughout the U.S. to augment Philips' existing sales organization, according to the vendor.

By AuntMinnie.com staff writers
January 14, 2003

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