Eastman Kodak Health Imaging has appointed Atul Minocha as chief marketing officer and divisional vice president. Minocha replaces Holly Ferrell, who has accepted an opportunity outside of the firm.
In addition to serving as CMO, Minocha will also continue in his role as director of marketing for the Rochester, NY-based firm's Americas organization, which comprises Kodak's U.S., Canada, and Latin America operations.
As CMO, Minocha will direct global product and service marketing strategies, as well as lead all marketing operations worldwide. He will also continue to oversee specific marketing programs within the two regional organizations, Kodak said.
By AuntMinnie.com staff writersFebruary 18, 2003
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