Banner Specifications -- RADCast Sponsorship

AuntMinnie.com supplies this document to help you -- our sponsoring partner (or your advertising agency) -- create a successful RADCast advertising campaign and to provide material that meets our advertising specifications. Only the banners pertinent to your campaign are covered in this document.

RADCast banner ads are eye-catching teaser graphics with a simple message or tag-line. They may be animated and may utilize Flash; please refer to the Ad Specifications Overview document for animation and Flash requirements. See the image below for RADCast banner positioning.

RADCast banner positioning

Layout Option #1


Ad specifications overview
The RADCast sponsorship utilizes several varying banner ads. Click here to view the deliverable requirements for each of the RADCast banners. At minimum, you must supply non-Flash banners; animated or static GIFs, or JPEGs are acceptable formats. Flash banners are optional.

Maximum file size:
The maximum aggregate file size limit for all RADCast banners is 140kb. As the exclusive sponsor of the RADCast, you are entitled to allocate the file size wherever you see fit within the RADCast. For example, you may allocate a large portion of your file size "budget" to the position 8 banner, while using simple branding banners for the other banner positions.
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