PACS firm Intelerad Medical Systems has rolled out InteleConnect Patterns, a service that provides radiology groups with information about their referring physician base.
An optional service built into the InteleConnect Referring Physician Portal, Patterns allows organizations to analyze geographic, behavioral, and acquisition data and thus determine where most of their referrals come from, the proportion of new versus returning visitors, how often they use the radiology group's Referring Physician Portal, and which type of device they use to access it, Intelerad said.
Patterns provides information about how referring physicians reach the portal; how they browse within the available features, such as viewing key images; and the amount of time spent before exiting. Dashboards and reports can also be set up to monitor changes in traffic patterns or other statistics, according to the company.
Intelerad will showcase Patterns at the upcoming RSNA 2013 in Chicago.
