Siemens Healthineers has named Matt Hoffman as vice president of interventional radiology and advanced therapies sales management for North America.
Hoffman most recently served as the company's modality regional vice president in the south Texas region. His 10-year tenure at Siemens has included sales roles in molecular imaging, ultrasound, field sales, and field sales management.
His new duties will cover interventional radiology go-to-market strategies, including the development of new industry partnerships and a focus on new growth areas in interventional radiology, as well as leading the angiography field sales team.