Dear AuntMinnie Member,
Breast imaging facilities are facing challenges on all sides. Reimbursement is low, procedure volume is high, and litigation threatens any time a radiologist isn't able to detect 100% of cancers on screening mammograms. What's more, mammography screening rates actually seem to be declining in recent years in the U.S.
But mammography centers can rise above it all if they offer excellent service that keeps women coming back, according to a new article by staff writer Kate Madden Yee that we're featuring in our Women's Imaging Digital Community.
In the story, breast imaging consultant Bonnie Rush offers ready-to-use tips for making facilities more patient-friendly, ranging from better Web site design to improving the way technologists interact with patients. Implementing these suggestions can help centers improve their service to patients -- and increase market share in their communities.
Find out more by clicking here, or visit our Women's Imaging Digital Community at women.auntminnie.com.
Minnies deadline
In other news, midnight on Friday, August 22, is the cutoff for submitting nominations to the Minnies, AuntMinnie.com's annual event to recognize excellence in radiology. If you know of a colleague, institution, or product you believe is worthy of recognition, just click on minnies.auntminnie.com and let us know!