Dear Ultrasound Insider,
In the business world, effective service can help a company keep its current customers and also attract new clients. And the same concept holds true for vascular ultrasound labs, according to George Berdejo, director of vascular ultrasound services at Montefiore Medical Center in New York City.
One of the most important aspects of ensuring customer satisfaction is knowing how to respond to complaints, including apologizing and accepting accountability for fixing the problem. By effectively handling these customer issues, enduring customer loyalty can be secured, according to Berdejo.
Berdejo shared his thoughts on providing effective customer service during a talk at the Leading Edge in Diagnostic Ultrasound conference in Atlantic City, NJ. As an Insider subscriber, you have access to this Insider Exclusive before it is published for the rest of our AuntMinnie.com members. To learn more about how to provide good service, click here.
While you're in our Ultrasound Digital Community, be sure to check out our other featured articles this month, including how to mitigate sonographer injuries in a small hospital and the role of ultrasound in muscular trauma patients.
We also have coverage of recent abdominal aortic aneurysm (AAA) screening research. In a U.K. study, screening older men was found to provide a durable survival benefit and to be cost-effective. However, in a Danish study, AAA screening did not seem to be cost-effective for 65-year-old men.
Do you have an idea for a topic you'd like to see covered? As always, please feel free to drop me a line.
