Dear Business & Industry Insider,
Unless you were looking closely in your travels across the technical exhibits in McCormick Place last week, you might have missed the booth of a company that made its first RSNA appearance showing a novel virtual bronchoscopy application.
Broncus Technologies hopes its modest debut will lead to big things as it commercializes its LungPoint software for guiding minimally invasive lung procedures. The Mountain View, CA, company has hired a number of radiology veterans and is targeting both radiology practices and chest specialists for the technology.
Does virtual bronchoscopy have a future as the next big "virtual" application in radiology? Find out in this edition's Insider Exclusive by clicking here.
In other news in your Business & Industry Digital Community, learn about the pharmaceutical developer that's having trouble in clinical trials of a pancreatic MRI contrast agent. Also read about the latest developments in the effort to create an alternative source for the radioisotope molybdenum, currently in short supply in North America.
Happy holidays from all of us at AuntMinnie.com!
