Today, salesforce time is at a premium. The high degree of competition in the medical imaging industry, combined with the demands of sophisticated end-users, makes the sales representative’s job increasingly difficult. Timely and accurate information on the needs of prospective customers can provide salespeople with a valuable competitive advantage.
Typically, the process of identifying and qualifying new sales prospects can be time-consuming and expensive. Our customers’ need for a more cost-effective option led to the creation of AuntMinnie.com’s OnTarget Lead QualificationTM surveys. These surveys are designed to produce timely, affordable feedback about end-user reactions to your product or service, together with contact information on any survey respondent who requests additional information from your company.
OnTarget Lead QualificationTM surveys typically contain about 15 substantive questions (plus demographic questions) in multiple-choice, short-answer, rating, or ranking formats. These surveys also request additional contact information from the survey respondents. The identity of your company as research sponsor can be provided either at the beginning of the survey, to increase your name recognition, or at the end of the survey, to avoid response bias.
Key advantages of AuntMinnie’s OnTarget Lead Qualification surveysTM include:
To request more information about AuntMinnie.com's Online Market Research Services, please click here.
Typically, the process of identifying and qualifying new sales prospects can be time-consuming and expensive. Our customers’ need for a more cost-effective option led to the creation of AuntMinnie.com’s OnTarget Lead QualificationTM surveys. These surveys are designed to produce timely, affordable feedback about end-user reactions to your product or service, together with contact information on any survey respondent who requests additional information from your company.
OnTarget Lead QualificationTM surveys typically contain about 15 substantive questions (plus demographic questions) in multiple-choice, short-answer, rating, or ranking formats. These surveys also request additional contact information from the survey respondents. The identity of your company as research sponsor can be provided either at the beginning of the survey, to increase your name recognition, or at the end of the survey, to avoid response bias.
Key advantages of AuntMinnie’s OnTarget Lead Qualification surveysTM include:
- Qualified sales leads for your product or service
- Fast turnaround of results—Often within one week
- Targeted recruitment—Ability to recruit specific respondent groups using targeting criteria such as U.S. or World geographic regions, facility types, and areas of technological interest
- Flexibility in survey instrument design—including piping, ratings, rankings, and ability to handle open-ended responses
- Convenient survey access for respondents—physician offices, allowing respondents to access and complete surveys anytime, day or night, and avoiding the need to fax or mail the survey back.
- Accurate and complete responses—Controls built into the online questionnaire guard against skipped and incomplete responses, improving question-level response rates and data accuracy
To request more information about AuntMinnie.com's Online Market Research Services, please click here.
